The Nike fuel band was a success.  I have been waiting to hear about a 2nd version with improvements on the original one!  I wanted them to add a heart beat sensor to it, not sure if they have that feature in the SE model, but its worth mentioning I think still.  The new Fuel Band SE has a couple of cool vibrant new colorways as pictured.  This is a pretty fun device for those that want to stay active.
Here is a video on my final thoughts of the fuel band, and if it was a gimmick or not: