Early Look at the adidas Yeezy 350 Boost V2 “Beluga” via Urban Necessities

After seeing that Jaysse Lopez (Instagram), one of the owners of Urban Necessities (Website, Instagram, Twitter) scooped up a pair of the adidas Yeezy 350 Boost V2 “Beluga” early, I had to make a trip down to best sneaker consignment shop here in Las Vegas and get a look at these extremely hyped sneakers set to release three weekends from now on September 24th, for $220.

Jay was nice enough to let me snap a few close up shots and do a quick video review of them from the back of the shop.  Before I go any further, I want to give a major shout out to Jay for letting me snap some shots and do the review.

As I stated in the video,  there are some differences between the V2 and the previous 350s.  Here’s a rundown for people who don’t want to watch my amateur YouTube video. (I don’t blame you if you do lol)

– They run smaller.  While most would agree the original 350s ran half a size big or so, the new V2s according to Jay run more narrow, much like an Ultra Boost in his opinion.  The back heel also is slanted in, much like a Nike Huarache is,  which probably pushes your foot forward a little.  The heel area is also very well padded.  So when September 24th comes around, definitely try to go half a size up if you can.

-The primeknit is much more substantial.  It feels a little bit thicker in my opinion, and the toebox area is actually backed by a soft rubber type material.  I believe the reinforced toebox helps the shoe keeps its shape, while adding some structure and rigidity for support.  For those living under a rock, the V2s also come with that paint stripe design that runs from the heel all the way through on the lateral side.

–  The midsole and outsole are semi-translucent.  The rubber encasing the boost is also a lot softer, which will likely lead to boost that compresses easier.  The outsole is also a separate piece from the midsole on the V2.  The midsole/outsole on the original 350s is one piece.

Here are the detailed closeup shots I took.  Please enjoy.  Once again, I want to give a big thank you to Jaysse Lopez of Urban Necessities for giving me early access to his personal pair of adidas Yeezy 350 Boost V2 “Beluga”.  Thanks bro!

*FYI, the paper inside the box was brown and sort of waxy*


All images via PJ of Collectivekicks


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Father, Husband, Bballer, Golfer, Gamer, Avid Sneaker Enthusiast

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