Harlem-based rapper Cam’ron has teamed up with Reebok to commemorate the annual 4/20 holiday. Inspired by his 2004 album Purple Haze, the Reebok Ventilator Supreme combines a myriad of vibrant colors including purple, blue and the rapper’s trademark pink. A holographic heel wrap and insole with Cam’s face officially stamp the project as higher than life.
Retailers have already started releasing the collab at midnight. Additional drops will continue throughout the day, mainly in the morning. Don’t sleep or risk taking a hit.