New Balance Custom 998 “Smoked Salmon” @newbalance #NB1

Ever since New Balance has given sneaker enthusiasts the chance to make their mark on the 998 model, I have been extremely excited. Just like any other New Balance release the quality is on point with the ability to choose between premium suede and mesh. My inspiration for my customs is the classic breakfast sandwich,  smoke salmon and cream cheese in a bagel.

The shoe sports a white toe box with mesh on top (as of now there is the ability to have an all suede toe, however it is only for the next 24 hours). The white toe box represents the cream cheese.

The mid panel is in a dark tan suede, which embodies the bagel respectively. Within the mid panel is a salmon new balance logo with white trim. When one looks through the middle of their smoked salmon bagel they can see a hole covered by the salmon and cream cheese, and this is what that represents.

The back sports a mostly salmon suede, with reflective 3M hits throughout the shoe. Tan laces bring the shoe together. I am extremely happy with the finished product and will be conducting more customs in the near future with New Balance. You can make your own custom 998, as well as the classic 574 model at

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